HBA Series: Ongoing Content Development, Client Retention
Name:
HBA Series: Ongoing Content Development, Client Retention
Date:
February 20, 2026
Time:
8:00 AM - 9:00 AM EST
Registration:
Register Now
Event Description:
The Heritage Business Alliance is a dedicated group of Chamber member businesses driven to support and drive the success of our Heritage business community. If you are a Heritage based business, please join us for one, or all, of this 4 part workshop series generously instructed by Rebekah Werner, owner of Unita Marketing.
The Inclusive Marketing Blueprint
A 4-Part Workshop Series to Build, Brand, and Boost Your Digital Presence
Format: One hour total. 40 minutes of instruction (recorded for future use) and 20 minutes of Q&A/discussion.
Time: 8:00 am to 9:00 am the 3rd Friday of November, December, January, and February
Session #4: Ongoing Content Development for SEO Goals, Client Retention/Return
The Inclusive Marketing Blueprint
A 4-Part Workshop Series to Build, Brand, and Boost Your Digital Presence
Format: One hour total. 40 minutes of instruction (recorded for future use) and 20 minutes of Q&A/discussion.
Time: 8:00 am to 9:00 am the 3rd Friday of November, December, January, and February
Session #4: Ongoing Content Development for SEO Goals, Client Retention/Return
- Developing your ongoing SEO strategy
- Blogging
- Google profile optimization
- Social media posting- How often you need to post and what to post about
- Incorporating videos (use of YouTube and Reels)
- Reporting and implementing needed change to SEO strategy based on results
